在六十多年前,英国人Alec Issigonis向世界展示了一个新想法——MINI,这是一款体积小,节省空间且省能的汽车,它永远改变了汽车世界。
MINI 美国联合代理商360i、意大利艺术家Virgilio Villoresi和插画家Virginia Mori制作短片《The Inner Drive》,通过剪纸和光影艺术,讲述了Alex Issigonis先生创造MINI汽车的故事。
this is a story about how far passion can take you. sixty years ago, a man named alex stood before the world and presented something new and revolution. ray, it wasn't easy, but he persevere because alex believed in his idea. these are solutions where no one else could be. he during the bag questioning the way things have always been done. could the way forward to be small, yet powerful, surprising and beautiful? could a car inspire all and pure joy? rewriting history magic is a gonna created the enlightening the world to the power of small things and forever changing what it means to drive many for the drive.