甜它是一个形容词。通常都和甜蜜,幸福,美好,这些词联系在一起,或者想象在一起。也可以说它是美好,幸福的代名词。这就是农夫山泉的高明之处,把水赋予这样的一种美好的象征意义。人生来追求美好和幸福,所以当你有需求,消费的时候,自然是趋向这样美的价值体现。当一种产品有美的内涵,和美的外延——优质的产品质量(甜蜜,纯净),唯美的设计和包装,物美价廉,服务周到的时候,就会让消费者对这个产品和品牌有号的印象和认识。而当消费者在电视上,网络上,户外等等一切可以接触到广告的地方,都在说它甜的时候,这种重复性的灌输,更加深了消费者对它的认识,思想深处就认定它就是甜的,美好的东西。当消费者真正把这两者联系到一起之后,农夫公司的这种理念植入也就成功了。我们经常会在超市,便利店,选择某种品牌的时候,看到农夫山泉,还经常会不自觉的年初这句广告语“农夫山泉有点甜”。
makes no own difference. now, what kind of life he hands me 啊,电脑without,you know,it's placing 阿杜克what happens next 啊,或者伤害来让我们靠近你我的烦恼。
it was just 第二个,when first i meet you. 亲爱的啊,learning me, i love that you love me too, but that's all. in the case. 亲爱的,forget some where i know, worry, 可惜没有。
oh, now that we have really party, i can believe it's true. i don't live by sale. i am sure i knew you, 你there was something he's happy。
n d d 的伤害。
oh, i just don't worry, causing me snow. the difference. now. 嗯,i am sure i can leave you. there was something 孩子好吗?
对对对,上海。
oh, i just don't worry, cause it makes no. no, the different now.