EQT也许是那个“最熟悉的陌生人”:你知道它来自球鞋黄金时期的90年代,知道它出自传奇鞋履设计师Peter Moore之手,也知道它代表着“The best of adidas”。但作为那个时代最好的见证,却被许多人当作一款复古跑鞋,不再过问。
现在,忘记一些表面上的理解
忘记所谓热门的复古跑鞋
忘记各路明星的上身帅照
在别人被潮流推着走的时候
看视频,让EQT来指出潮水的流向:
雕琢本质,隽永之作
it was the end of the ease,
and the world was moving on.
i would the glimpse glam and access of an era and him with to do it yourself and everything else attitude of the nineties,
while a new world was at hand,
giving instant access to other people in clothes.
不要按摩神器in berlin,another vary was coming down.
this is time to change progress as two cultures reality for the first time in decades.
yet while the world was moving forward,
i d does it fall on behind young,
the form of in one thousand nine hundred and ninety one,
the brain research,
turning to his history,
stripping away anything that was unnecessary to provide everything was essential and was an idea born of boldness.
ignoring all rules,
market research in trends and designing solely to meet the athletes needs,
performance,
protection,
company,
true honesty and transparency would drive the market,
not fashion or fat.
the new mission came with a new logo inspired by the sneakers owned three stripes.
it was the beginning of the equipment,
right eq t for equipment,
because the whole equipment is sort of adopt both word.
i mean,
you don't have a piece of equipment that have fun with.
you have a piece of equipment to the color,
pal green way back to start contrast to the outrageous color ways of the times case mexico construction wrapped on improves support protection in performance.
the best of the best,
the philosophy of equity,
according street culture,
almost overnight,
the sneaker went converted to collected.
it started in coastward for a link,
but it didn't end there.
the message struck the world over 的参谋长,transparent music changes in culture.
want to give me a 嗯as the early two thousands ended so that it accounts the need for more new barriers came down。
different cultures met like never before and added us again,
reflected on the times and its position in them in a new generation.
that's what umbrella is all about.
it is to look at the past to be true to the past.
we have to be courageous with the future in power by its heritage.
auditors originals realized the world was ready for another reminder,
take it back to the essentials.
the twentieth seventeen e q t hold honoured and divide the spirit of the originals,
never before seen green by turning to the complete opposite end of the color wheel red was born and views with the up design to stand out in any crop.
the sneakers legacy equality was carried into the now premium materials,
purposeful construction,
and the articles traffic marking e q t is one of the iconic originalism,
but its core designs and its message remained unchanged.
the best of ideas and its newspaper,
everything that is essential,
nothing that is not in the world over around the notifications and this opinion and levels noise,
the new line will become responsible for those who know sneakers,
but those who know sneakers.
eq t would again become so much more than a product,
everything that is essential.
nothing is not.