MONTHLYPRREPORTFeb2019|1|OverviewPerformanceCelebrityProductSeedingCoverageMediaEngagementCoverageClippingsCompetitorAnalysisCampaign&RetainerKPI&ROI|2|PerformanceFebruaryperformanceOverall164clippingsgeneratedforatotalvalueofRMB13,151,082Printgenerated7QTYwith493,750ADvalueOnlinegenerated95QTYwith2