FRESHEXTRAFORYOURMIGRATIONDRIVINGHOME#醒神益达春运易达#EXTRACNYCAMPAIGNTAGLINEEXTRA2019CNYIN-CARDIGITALCAMPAIGNSOCIAL&PREXECUTIONCampaignflowMakeextraaultimatecandyonCNYmigrationself-drivetripOBJECTIVEStorylineTopicContentPlatformJan9th-11thWarmupJan14th-18thBigdayJan21th-25thMediaamplifyJan24th-30thOnliner