“未来牛奶”社会化整合营销米兰世博会发布项目提报文件Intheaddressatthelaunchingceremony,BoardChairmanofYiliGroup,PanGang,summarizedthereasonfortheestablishmentoftheEuropeanR&DCenterintooneworld:“Challenge.”Hestate“Whatkindofdairyproductsareneededinthefutureisagreatchallengeaswellasagreatopportunity.Confrontedwiththechallengea