Phaeton2014CRMplan2013/12/61AGENDACurrentDataSituation2014PhaetonCRMStrategyLeadsConquestOwnerCommunication2014PhaetonCRMRoadmapPage33CurrentDataSituationCleanseddatanumber16,521(70%,average56%)SuccessfulOBrate:53%(average52%)H&Wconversionrate:55%(average52%)Leadssalesconversion:3.2%Expandingtargete
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